Project details

Walker Johnston Limited / Victor Skincare

Brand identity for luxury skincare business

Walker Johnston, a high-quality natural skincare manufacturer, was looking for a brand identity to launch the business and their first ever product range ‘Victor’.

A brand logo for both the parent company, Walker Johnson, and the Victor skincare range, were required to see the business through start-up and into its establishment as a skin specialist for men. The brand identity would be further developed across digital and printed communications to clearly convey the unique proposition and formulation benefits.

Ensuring the brand would be presented consistently post product launch was key to building awareness and strengthening the offer to both the consumer and the retail trade.


The Project

  • Brand mark design
  • Product packaging from concept to artwork
  • E-commerce website (design, development, implementation)
  • Brand presentation
  • Digital marketing strategy and delivery (blog and newsletter campaign)
  • Copywriting and image sourcing


See how we helped Walker Johnston develop their marketing communications >